面对媒体的策略：新闻发言人媒介素养实务-<artentek>电子书

　　　　

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面对媒体的策略：新闻发言人媒介素养实务

作者：王婷

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内容简介:

“面对媒体的策略：新闻发言人媒介素养实务”共分五章，集中针对新闻发言人在镜头前最容易出现的问题，分别作了策略阐述：策略之一：如何减缓面对媒体的紧张感，策略之二：如何使你的信息发布更加有效，策略之三：如何增强媒体前的亲和力，策略之四：如何变媒体前的被动为主动和策略之五：新闻发言人需要怎样的媒体素质。

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1.277468s

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